WordPress for Authors Presentation Overview

WordPress for Authors Presentation

Winston Churchill once said,

 “History will be kind to me for I intend to write it.”

Great for Winston Churchill, but what about you? In the digital age bristling with social networks, blogs, and Twitter, you can rarely control what is said about you and your work.

So what can you do? While you can’t control the conversation, you can influence it. A good author web site can serve you in this effort — it helps you establish your brand, and puts out into the world the image and the story of yourself that you want people to know.

But, just as people judge a book by its cover, they will judge your work by your website.

In Saturday’s session WordPress for Authors, we will discuss the process of designing and building a web site that represents you as a professional and reflects your author brand.

Some of the topics include:

  • Structuring a site to reflect your goals
  • Identifying your audience
  • Incorporating your personal identity
  • What to look for in a Theme
  • What content to include
  • Plugins and post types

We’ll also touch on ways to use your site once it’s built as part of a broader author platform to help you launch your next book.

These topics are relevant to anyone who writes or works with authors, but they can easily be applied to any professional or creative individual with a web site.

Presenting…. Me, at WordCamp Phoenix!

I'm speaking at WordCamp Phoenix 2013!I am so excited that my application to speak at 2013 WordCamp Phoenix has been accepted.

WordCamp Phoenix will be January 18-20 2013 at various venues in Chandler, AZ.

I’ll be speaking in the Saturday “Verticals/Design” track on the subject of WordPress for Authors. I’ve been working with authors for 4 years now, and I’m excited to share some of what I’ve learned.

On Friday I’ll be leading a 45-minute session in the WP 101 class on Pages, WYSIWYG Editor & Image Editor. Beyond that, I’ll be attending sessions and hanging out. Hope to see you there!